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WORD UP
//NOUN

A verification of a statement,
demonstrating ideas, products, services
and/or concepts through words.

Creative geniuses

The team at Word Up are firm believers in the power of words. We write to engage audiences,
represent your business, inspire leads and create purpose. It is as simple as that.

WORD FROM THE MD

I could write a list of all the qualifications combined that the team possesses, or brag about how overqualified we all are, but realistically, that doesn’t matter.

Growing up, my mother always taught me, “it’s not what you say, it’s how you say it.” Who knew that such a simple quote can be taken into effect on so many levels.

Lo, and behold! Mum was right; the power of words is almighty. What is said is only understood by how well (or badly) it is said.

The power of words has become increasingly prominent as the pen and paper have become lesser. The digital world means that there are no boundaries to an audience, clientele, or whomever you want to attract.

Everyone everywhere can see what you speak; the world can hear you. You have access to the entire world; Nay, the world has access to you. Never before has a business been given more opportunity than today. And for that, we thank the internet (also, mostly for giving our team jobs).

But, it is important to let someone do the (digital) talking for you. Internet conversation is only spoken with relevant language, appropriate writing skills and a specific direction. Gone are the days where internet conversations mean that spelling or wording cud b wateva came 2 mind.

It now must be specific and directed, meticulous and strong, well-thought and dynamic, attractive and probing, and above all, it has to make you STAY ON THE PAGE BECAUSE IT IS SUPER INTERESTING!

So, we welcome you on this journey of ‘Word Appreciation.’ If you are a business owner, trust me, you need us.

Rana Rahme
Managing Director.